Start with the purpose.
Read Jurgen’s writing on connecting patent selection to company direction and the intended use of the asset.
THE FOUNDER READING LIST
We want to understand the choices.
Before we spend.
Start with the business questions behind patents: what to protect, what it costs, what to share, and how the asset might become useful.
THE PROBLEM
You can learn the terminology
and still miss the business decision.
Search results explain filing terms, but a founder needs a way to connect those terms to budgets, competitors, product development, and commercial opportunity.
THE QUESTIONS BEHIND IT
Which questions should we ask our patent attorney?
How do we think beyond the initial filing price?
Where can we read more about disclosure and commercialization?
HOW IAF HELPS
A practical reading list.
Organized around founder decisions.
Jurgen’s book and published writing explore the business behind the patent. IAF’s media collection also distinguishes his authored articles, expert commentary, technology interviews, and historical industry announcements.
Understand the full investment.
Use the patent-cost discussion to ask questions about preparation, prosecution, and the longer path. The historical article title is not a current savings promise.
Prepare for commercial relationships.
Explore NDA commentary and commercialization writing before discussions about partnerships, licensing, or transactions.
MAKE THE NEXT STEP PRACTICAL
Read around the concern
that brought you here.
Business purpose
“The Biggest Mistake Companies Make About Patents” — Jurgen’s authored article on company direction and patent selection.
Patent investment
“How to Save 50–70% on Patent Costs” — a historical authored article about the cost beyond initial preparation; not a discount offered here.
Sharing & commercialization
Jurgen’s PatSnap NDA contribution and “Commercializing your IP” examine decisions around disclosure and commercial relationships.
The book’s redesigned paperback and Kindle edition is in preparation. Purchase links coming soon. Historical articles provide perspective; discuss the specifics of your current business and matter with counsel.
READ THE ORIGINAL PERSPECTIVES
A question.
A place to read further.
PATENT SELECTION
Why should this patent belong in our business?
Jurgen’s authored article on company direction and the patent decision.
Read the article ↗PATENT ECONOMICSWhat comes after the first preparation fee?
A historical article about the broader cost of pursuing patents. Its title is not a current savings offer.
Read the article ↗DISCLOSURE & AGREEMENTSWhat does an NDA do in this relationship?
Jurgen’s expert contribution to PatSnap about the practical context of disclosure.
Read the contribution ↗COMMERCIALIZATIONHow do we prepare for a commercial relationship?
Jurgen’s authored article on licensing, joint ventures, acquisitions, and technology transfer.
Read the article ↗What Your Patent Attorney Doesn’t Tell You
Proven Steps to Market Leadership · A redesigned paperback and Kindle edition is in preparation.
Purchase links coming soonSee the book on IAF ↗WHAT FOUNDERS ASK
A little more clarity.
Can we buy the new book here?
IAF’s current site says purchase links are coming soon and that a redesigned paperback and Kindle edition is in preparation. This preview does not invent a retail link or price.
Do the articles replace an engagement about our invention?
They are useful context for asking questions. Your technology, company direction, agreements, and proposed work still need their own discussion.
LET'S TALK ABOUT YOUR STARTUP
Bring your questions to the conversation.
Start with a general introduction. Discuss scope and fees before professional work begins.